Mo Betta by Joyce Custom Western Shirt

Updated August 25, 2026

Produced by Maury Tate's "Mo" Betta by Joyce of Apache, Oklahoma, this 100% cotton Western shirt features a bold red-and-white color-block design with contrasting pointed front and back yokes, red collar and button placket, dual button-flap chest pockets, long sleeves, and contrasting cuffs. The sewn maker label reads "MAURY TATES 'MO' BETTA / BY JOYCE / P.O. BOX 349 / APACHE, OK 73006." The shirt dates to the post-1987 period associated with Mo Betta's distinctive rodeo and performance wear. Mo Betta shirts are vintage western wear and rodeo button-downs founded by rodeo legend Maury Tate in Apache, Oklahoma, and famously worn by country star Garth Brooks The shirt presents well with light handling and storage wear, scattered loose threads, and minor wear around the cuffs and lower placket. Buttons and major seams appear intact, with no obvious large tears or heavy staining visible in the photographs. Measurements include a 16 1/2 in. neck and 36 in. overall length. A colorful example of Mo Betta Western wear, closely associated with late-20th-century rodeo and country music styling and well suited to a vintage Western clothing collection. BP

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