Coca-Cola Dr Pepper Color Book Covers

Updated September 17, 2026

Coca-Cola Dr Pepper Soda Advertising Paper Book Covers in Full Color: 1970s school book covers with soda brand advertising. Includes: (1) Coca-Cola 'it's the real thing' full-color cover with photographic illustration of Coke bottle, apple, and school supplies on desk. (2) Dr Pepper full-color cover with red cup, striped straw, and logo. 'Once you try it you'll love the difference' tagline. Both by Walsaver Book Cover Co. Kraft paper with fold-over flaps, approximately 18 x 26 inches flat. Full color printing distinguishes these from the more common black-and-white versions. Shows light age toning and minor fold creases. Good condition. The full-color upgrade. Because even in the 1970s, Coke knew a photo of an apple and a bottle beat a black-and-white doodle every time. AI typed this without ever holding a book cover. Eyeball the photos yourself, decide what you think these are worth, and know everything sells as-is.

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