View-Master W Reel Set

Updated October 28, 2026

Lot number69
AuctionEtobicoke Contents & Jewelry Part 6
DateNovember 25, 2026 at 8:05 PM EST
Auction houseAmber Door Estate Sales Inc.
LocationNiagara-on-the-Lake

A Sawyer's Model G View-Master Standard Stereo Viewer, accompanied by its original pictorial box and a Children's Zoo reel set containing 21 stereo pictures. The viewer is manufactured from tan-coloured moulded plastic and features a metal advance lever on the left-hand side. The eyepiece housing is embossed with the View-Master name, and a diamond-shaped Sawyer's logo is present on the side. The front of the unit carries embossed manufacturer and patent information: MADE IN U.S.A. SAWYER'S INC. PORTLAND, ORE., T.M. REG. U.S. PAT. OFF. MARCA REG. MARQUE DEPOSEE, PATENTS U.S. 2,511,334, CAN. PAT. 1951, 471,259, and BELGIUM PAT. 493,128. The cardboard box displays mid-century graphic illustrations and includes the Sawyer's branding. The Children's Zoo reel pack includes a pictorial cover booklet. Width of viewer approx. 11.4 cm (4.5 inches) (Measured against a visible ruler). Condition: The viewer is in good vintage condition with minor surface scuffing and dust consistent with age. The internal advancement mechanism is functional. The original box shows significant edge wear, creasing, and some surface staining and yellowing. The Children's Zoo booklet shows light wear to the edges and corners.

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